All Bark and All Bite for Philanthropy

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Suba Bleu

Suba Bleu, a Humane Society of Utah alum, is a real community advocate! As Mark Miller Subaru’s Love Promise Ambassador, Suba Bleu Miller spends his 9-5 spreading love in our community. He’s a true believer in rolling in the dirt and getting his paws muddy not just to walk the walk but to bark the bark and be an example of the Subaru Love Promise.

The Love Promise is simply that – it’s a promise. It’s Mark Miller Subaru’s promise to do what’s right in our community. It’s our promise to “Leave a Mark” on the lives of others and ensure our love is felt not just by our customers, but by all in our community.

Each year Mark Miller Subaru partners with six local nonprofits as part of our Love Promise program. Each charity partner represents one of Subaru’s core focus areas: Loves Pets, Loves the Earth, Loves Learning, Loves to Care, Loves to Help, and Loves Veterans.

Since 2010, Mark Miller Subaru has donated more than $2.1 million to our charity partners. But our commitment to community goes beyond monetary support; our staff volunteers their time to groups like United Way, Kearns Jr. High, and Volunteers of America. Bleu, along with his human companions, provide random acts of kindness throughout the year by buying warm meals for our friends who live on the street, picking up the coffee tab for the customer behind us, and taking a carload of pet supplies to a local shelter. Why? Because nothing feels better than giving love away. Bleu and the rest of the Mark Miller Subaru staff believe in leading by example and encouraging others to pay it forward. 

We all need some rest and recuperation though, which is why you can find Bleu lounging around the dealership when not shinning as a community hero. A dealership dedicated to a positive impact on society and the environment, Mark Miller Subaru is proud to be Utah’s only automotive retailer registered as a Benefit-Corporation. B-Corps believe in business that balance purpose with profit, which is why Mark Miller Subaru produces an annual Community Report that shows the community where we put our philanthropic dollars, and exactly what we are doing to strengthen the communities in which we live and play.

Bleu’s favorite time of year is Subaru Loves Pets month in October, where Mark Miller Subaru works with our Loves Pets partner to host adoption events, collect pet supplies, raise money for the health care needs of rescue pets, and build awareness around the mantra of “adopt don’t shop.”

At the end of the day, there is one special ingredient that makes all of this work possible—our customers! We are so grateful for the support and loyalty of our amazing customers, and the public’s participation in our Love Promise events.

When you buy a Subaru, you help Mark Miller Subaru Change Their World!




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